COPYWRITING WITH AI TOOLS

Writing Microcopy With Jasper AI

More ways Jasper the AI writing assistant can assist you with copywriting

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Microcopy is the text you see on buttons, input fields, and other small pieces of UI (the User Interface you interact with on a daily basis). Microcopy is a part of UX (User Experience) design. Its aim is to be as clear and concise as possible, so users can understand what they need to do quickly and easily.

Good microcopy is essential for a good user experience. It can create the difference between a user understanding and enjoying your UI leading to them recommending your app to others vs. becoming frustrated and giving up with it.

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Here are some tips for writing great microcopy:

1. Keep it short and sweet
2. Use strong verbs
3. Be clear and concise
4. Use positive and encouraging language
5. Avoid jargon
6. Be consistent

Following these tips will help you write microcopy that is clear, concise, and easy to understand, leading to a great user experience.

Examples of Microcopy Written Using Jasper AI

Jasper is an AI writing assistant. You can read more about Jasper in my Jasper the AI Writing Assistant list, and try Jasper out for yourself here if you like.

The following are just a few examples of microcopy that can be generated with the help of this AI copywriting tool.

Character limit: Headline < 40, Body < 100, Button < 25

1. A message for the dehydrated

Photo by Giorgio Trovato on Unsplash

Scenario: A user is attempting to build a new healthy habit so they can lose weight. They want to drink half a gallon of water daily, but they keep forgetting to do it.