Why Your Post Belongs to Your Readers
And not to you
Every time I write a post, it’s like I am writing a letter. I am folding it into an envelope — most likely comprised of recycled paper fused together from old letters — and mailing it off to the world. Once that letter reaches the hands of whoever is reading it, it becomes theirs. I might be the one who wrote it, I might be the one getting credit for it. But ultimately, the life of that letter is now physically in their hands. They are free to do with it whatever they choose. They can rip it up, frame it, toss it aside, or fold it up and place it in a drawer. They can like it, hate it, shrug and murmur a soft ‘meh’ once they finish reading — or skimming — through. And there’s nothing I can do about it. I can write them other letters, followup ones explaining my process and motivation for writing that letter. I can call them up and explain what I intended it to mean. But at the end of the day, it means whatever they want it to mean.
As soon as your post reaches the eyes of your readers, it becomes theirs.
People often ask me how I write these posts. Where do I get my ideas from? How do I write? What’s my process?
And you know what? I have no idea. Because honestly, it doesn’t feel like I’m the one writing them. When I sit down to write a blog post, it just flows out of me. It’s…
